About Us


Sugarpie Shop launched in Nairobi in November 2013 to fill a gap in the market for high-end, high quality baked goods that both look and taste amazing. We pride ourselves on having built a name and niche for ourselves as an affordable luxury – we make the most indulgent cakes and cupcakes in Nairobi.

This distinction comes from baking fresh daily and having strict rules on shelf-life, and the quality of our ingredients. We are the only bakery in Nairobi (and probably all of East Africa) that exclusively bakes with natural ingredients, meaning that we don’t use any artificial flavors, colors or additives. We go even further and seek out organic, fair-trade ingredients, and are proud to be a leader in raising customers’ consciousness about good, fair food.

We have a committed customer base, most are repeat buyers, Our customers respect our integrity and love our products.